著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Dayal, Raghubir and Zachariah, Peter and Rajpal, Kireet",Marketing management,,Mittal Publications,1996,"Encyclopaedia of economics, commerce & management",,8170996414,,https://cir.nii.ac.jp/crid/1130282272619860992