著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"AMA Educators' Conference and Frazier, Gary L. and American Marketing Association and Shapiro, Stanley J. and AMA Winter Educators' Conference",1988 AMA Educators' Proceedings : efficiency and effectiveness in marketing . 1988 AMA Winter Educators' Conference : marketing : a return to the broader dimensions,,American Marketing Association,1988,Series,,,,https://cir.nii.ac.jp/crid/1130282272679258624