著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Leckenby, John D. and Wedding, C. Nugent","Advertising management : criteria, analysis, and decision making",,Grid Pub.,1982,Grid series in advertising and journalism,,0882442449,,https://cir.nii.ac.jp/crid/1130282272729306240