著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Etzel, Michael J. and Walker, Bruce J. and Stanton, William J.",Marketing,11th ed,McGraw-Hill,1997,McGraw-Hill series in marketing,,"0070189544,0071147357",,https://cir.nii.ac.jp/crid/1130282272802804480