著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Buzzell, Robert D. (Robert Dow) and Baker, Michael John",Automobile advertising expenditures and sales : during the 1970 GM strike,,Marketing Science Institute,1971,Preliminary research report,,,,https://cir.nii.ac.jp/crid/1130282272845584768