著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL "Baker, Michael John and Chartered Institute of Marketing",The marketing book,3rd ed,Butterworth-Heinemann,1994,The Marketing series,,0750620226,,https://cir.nii.ac.jp/crid/1130282272951863552