著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Perreault, William D. and McCarthy, E. Jerome (Edmund Jerome)",Basic marketing : a global-managerial approach,12th ed,Irwin,1996,The Irwin series in marketing,,0256139903,,https://cir.nii.ac.jp/crid/1130282273093292032