著者名,書名,版表示,出版者名,出版年,シリーズ名,番号,ISBN,ISSN,URL
"Kamakura, Wagner A. and Russell, Gary J. (Gary John) and Marketing Science Institute",Measuring consumer perceptions of brand quality with scanner data : implications for brand equity,,Marketing Science Institute,1991,Report,,,,https://cir.nii.ac.jp/crid/1130282273168467200