Author,Title,Journal,ISSN,Publisher,Date,Volume,Number,Page,URL,URL(DOI)
C. Whan Park and S. Mark Young,Consumer Response to Television Commercials: The Impact of Involvement and Background Music on Brand Attitude Formation,Journal of Marketing Research,0022-2437,SAGE Publications,1986-02,23,1,11-24,https://cir.nii.ac.jp/crid/1360016868491019904,https://doi.org/10.1177/002224378602300102