著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI)
Richard P. Bagozzi,Marketing as an Organized Behavioral System of Exchange,Journal of Marketing,0022-2429,SAGE Publications,1974-10,38,4,77-81,https://cir.nii.ac.jp/crid/1360299768547884544,https://doi.org/10.1177/002224297403800414