著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI)
Stefan Scheidt and Carsten Gelhard and Juliane Strotzer and Jörg Henseler,"In for a penny, in for a pound? Exploring mutual endorsement effects between celebrity CEOs and corporate brands",Journal of Product & Brand Management,1061-0421,Emerald,2018-03-12,27,2,203-220,https://cir.nii.ac.jp/crid/1360574095415060352,https://doi.org/10.1108/jpbm-07-2016-1265