著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI) Mai Ngoc Khuong and Vu Ngoc Bich Tram,"The Effects of Emotional Marketing on Consumer Product Perception, Brand Awareness and Purchase Decision — A Study in Ho Chi Minh City, Vietnam","Journal of Economics, Business and Management",2301-3567,EJournal Publishing,2015,3,5,524-530,https://cir.nii.ac.jp/crid/1360574096539967488,https://doi.org/10.7763/joebm.2015.v3.240