Author,Title,Journal,ISSN,Publisher,Date,Volume,Number,Page,URL,URL(DOI) Kaleel Rahman,“Wow! It's cool”: the meaning of coolness in marketing,Marketing Intelligence & Planning,0263-4503,Emerald,2013-10-21,31,6,620-638,https://cir.nii.ac.jp/crid/1360861292353326080,https://doi.org/10.1108/mip-09-2012-0094