著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI) Valarie A. Zeithaml and Bernard J. Jaworski and Ajay K. Kohli and Kapil R. Tuli and Wolfgang Ulaga and Gerald Zaltman,A Theories-in-Use Approach to Building Marketing Theory,Journal of Marketing,0022-2429,SAGE Publications,2019-11-14,84,1,32-51,https://cir.nii.ac.jp/crid/1360861709571350784,https://doi.org/10.1177/0022242919888477