著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI)
Jonghyeok Kim and Euiho Suh and Hyunseok Hwang,A model for evaluating the effectiveness of CRM using the balanced scorecard,Journal of Interactive Marketing,1094-9968,SAGE Publications,2003-05,17,2,5-19,https://cir.nii.ac.jp/crid/1361137044100072832,https://doi.org/10.1002/dir.10051