著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI) Nikolaus Franke and Peter Keinz and Christoph J. Steger,Testing the Value of Customization: When Do Customers Really Prefer Products Tailored to Their Preferences?,Journal of Marketing,0022-2429,SAGE Publications,2009-09,73,5,103-121,https://cir.nii.ac.jp/crid/1362825895265600256,https://doi.org/10.1509/jmkg.73.5.103