著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI) Shaoming Zou and S. Tamer Cavusgil,The GMS: A Broad Conceptualization of Global Marketing Strategy and Its Effect on Firm Performance,Journal of Marketing,0022-2429,SAGE Publications,2002-10,66,4,40-56,https://cir.nii.ac.jp/crid/1362825895692593792,https://doi.org/10.1509/jmkg.66.4.40.18519