著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI)
Norris I. Bruce,Pooling and Dynamic Forgetting Effects in Multitheme Advertising: Tracking the Advertising Sales Relationship with Particle Filters,Marketing Science,0732-2399,Institute for Operations Research and the Management Sciences (INFORMS),2008-07,27,4,659-673,https://cir.nii.ac.jp/crid/1363107368832126848,https://doi.org/10.1287/mksc.1070.0317