著者名,論文名,雑誌名,ISSN,出版者名,出版日付,巻,号,ページ,URL,URL(DOI) Ajax Persaud and Irfan Azhar,Innovative mobile marketing via smartphones,Marketing Intelligence & Planning,0263-4503,Emerald,2012-06-15,30,4,418-443,https://cir.nii.ac.jp/crid/1363951796268259456,https://doi.org/10.1108/02634501211231883