The influence of spatial distance on attitude change

DOI
  • HIGUCHI Osamu
    Graduate School of Social Sciences, Hitotsubashi University
  • KUWAYAMA Ema
    Graduate School of Social Sciences, Hitotsubashi University

Bibliographic Information

Other Title
  • 空間的距離感が説得メッセージの受容に及ぼす影響
  • クウカンテキ キョリカン ガ セットク メッセージ ノ ジュヨウ ニ オヨボス エイキョウ

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Abstract

According to Construal Level Theory, psychological distance (e.g., spatial distance) is an important determinant of how information will be processed. When the target message seems more proximal (vs. distant) to the recipient, people attend to a concrete message (vs. abstract information). We investigated the possibility that people showed more agreement in response to a concrete message (vs. abstract information) when the target is proximal (vs. distant). In Study 1, spatial distance was measured by asking participants how far the target was (from Japan). In Study 2, spatial distance was manipulated using a world map. Results were consistent with our hypothesis. The implications of these findings for psychological distance and persuasion are discussed.

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Details

  • CRID
    1390001204490376832
  • NII Article ID
    110008593059
  • NII Book ID
    AN10049127
  • DOI
    10.14966/jssp.kj00007141807
  • ISSN
    21891338
    09161503
  • NDL BIB ID
    11007680
  • Text Lang
    ja
  • Data Source
    • JaLC
    • NDL
    • CiNii Articles
  • Abstract License Flag
    Disallowed

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