A Study of FinTech Companies' Unbundling and Rebundling Strategý

Bibliographic Information

Other Title
  • フィンテック企業のアンバンドリング・アンド・リバンドリング戦略に関する考察

Description

<p>The current trend of FinTech in the financial industry encourages the horizontal division of labor in the financial services industry. If Japan's financial industry does not change its industrial structure to a horizontal division of labor, it could decline like he Japanese digital home appliance manufacturers. This paper aims to reveal strategies for FinTech companies to transform the structure of the financial industry. FinTech's strategy is to unbundle high-value functions and be selected about customers. Moreover, rebundling existing financial institutions by increasing customer value through differentiated services is the strategy to expand the ecosystem. This paper will explain these strategies from the case of the SBI Group, which represents FinTech in Japan.</p>

Journal

Details 詳細情報について

  • CRID
    1390853818708348032
  • NII Article ID
    130008145105
  • DOI
    10.11497/jasmin.202111.0_313
  • Text Lang
    en
  • Data Source
    • JaLC
    • CiNii Articles
  • Abstract License Flag
    Disallowed

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