- 【Updated on January 20, 2026】 Integration of CiNii Books into CiNii Research
- Trial version of CiNii Research Knowledge Graph Search feature is available on CiNii Labs
- 【Updated on November 26, 2025】Regarding the recording of “Research Data” and “Evidence Data”
- Incorporated Jxiv preprints from JaLC and adding coverage from NDL Search
Brand loyalty : measurement and management
Bibliographic Information
- Title
- "Brand loyalty : measurement and management"
- Statement of Responsibility
- Jacob Jacoby, Robert W. Chestnut
- Publisher
-
- J. Wiley
- Publication Year
-
- c1978
- Book size
- 22 cm
Search this Book/Journal
Notes
"A Ronald Press publication."
Bibliography: p. 121-149
Includes indexes
- Tweet
Details 詳細情報について
-
- CRID
- 1970586434900034076
-
- NII Book ID
- BA21001377
-
- ISBN
- 0471028452
-
- LCCN
- 77028660
-
- Web Site
- https://lccn.loc.gov/77028660
-
- Text Lang
- en
-
- Country Code
- us
-
- Title Language Code
- en
-
- Place of Publication
-
- New York
-
- Subject
-
- LCSH: Brand choice
-
- Data Source
-
- NACSIS-CAT/ILL
- CiNii Books