Why Consumers Commit Voluntarily to Collaborative Innovation with Firms by Using Social Media?: Case of Japanese consumers
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- 井戸田 博樹
- 近畿大学
書誌事項
- タイトル
- Why Consumers Commit Voluntarily to Collaborative Innovation with Firms by Using Social Media?: Case of Japanese consumers
- 著者
- 井戸田博樹,中谷常二,辻正次
収録刊行物
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- Proceedings of 30th ITS European conference
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Proceedings of 30th ITS European conference - 1-24, 2019
