Chinese game applications in the Japanese market; An analysis of Cultural Fusion and“ Japanese-Style Games” Made by Chinese

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  • 日本市場における中国製ゲームアプリに関する研究 ―異文化融合と中国製「日系ゲーム」―
  • ニホン シジョウ ニ オケル チュウゴクセイ ゲームアプリ ニ カンスル ケンキュウ : イブンカ ユウゴウ ト チュウゴクセイ 「 ニッケイ ゲーム 」

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In recent years, game applications from China have entered the Japanese market and have had a big impact. In this paper, we analyze the characteristics of several representative titles from Chinese game applications. We try to answer the following questions. Are Chinese products treated as a different culture by the Japanese market and users? Are “Japanese-style games” always made by Japanese or Japanese game companies? We show that the traditional views about and defining “Japanese-style games” are changing under the influence of globalization and the restructuring of the game industry.

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