The Fundamental Analysis of Consumer Shopping Consciousnesses and Behaviors in a Local City during the COVID-19’s Outbreak

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  • 新型コロナ禍における地方都市消費者の買物意識と買物行動に関する基礎的研究
  • シンガタ コロナ カ ニ オケル チホウ トシ ショウヒシャ ノ カイモノ イシキ ト カイモノ コウドウ ニ カンスル キソテキ ケンキュウ

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In 2020, the outbreak of COVID-19 has brought significant changes in consumer shopping behavior and consciousnesses in Japan. Especially, in small and medium-sized local cities, the impact is immeasurable. In this case, this study focuses to analyze the shopping consciousnesses of residents in Oita City and its surroundings, especially on consumer consciousnesses during the COVID-19’s outbreak. This paper aims to extract the factors of the shopping consciousnesses in the city and its surroundings’ residents through the survey on the web-based questionnaire during the COVID-19’s outbreak.

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  • Wako Keizai

    Wako Keizai 55 (3), 1-12, 2023-03

    和光大学社会経済研究所

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