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A Company site as the factor to prescribe the credibility of the word-of-mouth communication sender
Bibliographic Information
- Other Title
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- クチコミ発信者の信憑性を規定する要因としての企業サイト
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Journal
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- 関西学院商学研究
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関西学院商学研究 (62), 69-94, 2010-03-15
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Details 詳細情報について
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- CRID
- 1050564288369344384
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- NII Article ID
- 120003799252
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- NII Book ID
- AN00047464
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- ISSN
- 03871606
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- HANDLE
- 10236/4072
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- Text Lang
- ja
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- Article Type
- departmental bulletin paper
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- Data Source
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- IRDB
- CiNii Articles