Interactive Decision Making for Allocation Optimization Problems of Advertisement Materials to Broadcast Time Slots

Bibliographic Information

Other Title
  • 広告素材の放送枠への割付最適化問題に対する対話型意思決定
  • コウコク ソザイ ノ ホウソウワク エ ノ ワリツケ サイテキ カ モンダイ ニ タイスル タイワガタ イシ ケッテイ

Search this article

Abstract

application/pdf

This paper focuses on allocation optimization problems of advertisement materials to broadcast time slots. For the problems, N. Sugiura et al. proposed interactive decision making approach to obtain practical allocation, but the verification of the effectiveness of the approach has not been done yet. The main aim of this paper is to report the result of applying the Sugiura’s approach into an illustrative numerical example.

Journal

Details 詳細情報について

Report a problem

Back to top