感情プライミングが印象形成に及ぼす影響

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タイトル別名
  • カンジョウ プライミング ガ インショウ ケイセイ ニ オヨボス エイキョウ
  • Effect of affective priming impression formation

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説明

Impression formation and character inference are formed via cognition of facial expression, and so on. Individual's emotional condition is thought as one of factors that related the judgment of cognition of facial expression. Affective priming paradigm is often used to control its condition. Many affective priming studies were applied to cognition of expression, however, not to impression formation. Therefore, this study discussed the following three hypotheses to examine that impression formation is whether or not influence by subliminal affective priming. First, when prime-target evaluation (positive verse negative) is inconsistent (Inconsistent condition), impression evaluation is influenced by prime's impression, compared with Consistent condition that prime-target evaluation is consistent. Second, as target duration is longer, variance of values of impression evaluation becomes smaller. Third, when target duration is short, variance of those is small under consistent condition compared with inconsistent condition. As a result of experiment, all hypotheses were not support. However, since some suggestions about impression formation's speed and variance of evaluation were thought about by the experiment, it is desired to search for priming effect further.

収録刊行物

  • 徳島大学人間科学研究

    徳島大学人間科学研究 23 69-84, 2015

    [徳島] : 徳島大学大学院ソシオ・アーツ・アンド・サイエンス研究部

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