Bibliographic Information
- Title
- "The new how to advertise"
- Statement of Responsibility
- Kenneth Roman and Jane Maas
- Publisher
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- St. Martin's Griffin
- 2nd ed., expanded and updated, 1st St. Martin's Griffin ed
- Publication Year
-
- 1997
- Book size
- 21 cm
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Notes
How to advertise originally published by St. Martin's in 1976. The new how to advertise was a new edition published in 1992, also by St. Martin's. This item is the text of the latter presented as a second edition of the former
Includes index
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Details 詳細情報について
-
- CRID
- 1130000793666019200
-
- NII Book ID
- BA60937921
-
- ISBN
- 0312171080
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- LCCN
- 92000850
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- Web Site
- https://lccn.loc.gov/92000850
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- Text Lang
- en
-
- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- New York
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- Subject
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- LCSH: Advertising
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- Data Source
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- CiNii Books