Systems thinking and process dynamics for marketing systems : technologies and applications for decision management

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Bibliographic Information

Title
"Systems thinking and process dynamics for marketing systems : technologies and applications for decision management"
Statement of Responsibility
Rajagopal
Publisher
  • Business Science Reference
Publication Year
  • c2012
Book size
29 cm
Series Name / No
  • : hardcover

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Notes

Includes bibliographical references (p. 304-323) and index

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