Bibliographic Information
- Title
- "Global marketing management"
- Statement of Responsibility
- Warren J. Keegan
- Publisher
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- Prentice Hall
- 4th ed
- Publication Year
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- c1989
- Book size
- 25 cm
- Other Title
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- Multinational marketing management
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Notes
Rev. ed. of: Multinational marketing management. 3rd ed. c1984
Includes bibliographies and indexes
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Details 詳細情報について
-
- CRID
- 1130000794109933440
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- NII Book ID
- BA05131495
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- ISBN
- 0133572609
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- LCCN
- 88015137
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- Web Site
- https://lccn.loc.gov/88015137
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Englewood Cliffs, N.J.
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- Subject
-
- Data Source
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- CiNii Books