Bibliographic Information
- Title
- "Managerial marketing : current thought"
- Statement of Responsibility
- volume editor, Rajendra S. Sisodia ; contributors, David Aaker ... [et al.]
- Publisher
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- Sage
- Publication Year
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- 2010
- Book size
- 25 cm
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Notes
Includes bibliographical references
set ISBN for subseries "Jagdish N. Sheth": 9788132103004
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Details 詳細情報について
-
- CRID
- 1130000794428206976
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- NII Book ID
- BB02662131
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- LCCN
- 2010000158
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- Web Site
- https://lccn.loc.gov/2010000158
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Los Angeles
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- Subject
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- LCSH: Sheth, Jagdish N
- LCSH: Marketing
- LCSH: Consumer behavior
- LCSH: Marketing -- Management
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- Data Source
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- CiNii Books