Food and experiential marketing : pleasure, wellbeing, and consumption
Bibliographic Information
- Title
- "Food and experiential marketing : pleasure, wellbeing, and consumption"
- Statement of Responsibility
- edited by Wided Batat
- Publisher
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- Routledge
- Publication Year
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- 2019
- Book size
- 25 cm
- Series Name / No
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- : hbk
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Notes
Includes bibliographical references and index
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Details 詳細情報について
-
- CRID
- 1130000794474369280
-
- NII Book ID
- BB28581727
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- ISBN
- 9780815396352
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- LCCN
- 2018059983
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- Web Site
- https://lccn.loc.gov/2018059983
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- Text Lang
- en
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- Country Code
- uk
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- Title Language Code
- en
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- Place of Publication
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- London
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- Classification
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- LCC: HF5415.1255
- DC23: 664.0068/8
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- Subject
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- LCSH: Branding (Marketing)
- LCSH: Direct marketing
- LCSH: Customer relations
- LCSH: Food -- Marketing
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- Data Source
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- CiNii Books