Open evaluation : integrating users into the selection of new product ideas

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Bibliographic Information

Title
"Open evaluation : integrating users into the selection of new product ideas"
Statement of Responsibility
Jörg Haller ; mit einem Geleitwort von Kathrin M. Möslein
Publisher
  • Springer Gabler
Publication Year
  • c2013
Book size
21 cm

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Notes

"Dissertation Friedrich-Alexander Universität Erlangen-Nürnberg, 2012"--T.p. verso

"Research"--Cover

Includes bibliographical references

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