Bibliographic Information
- Title
- "Werbepolitik multinationaler Unternehmungen"
- Statement of Responsibility
- von Silvia Steffens
- Publisher
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- Duncker & Humblot
- Publication Year
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- c1982
- Book size
- 24 cm
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Notes
Originally presented as the author's thesis (doctoral--Universität Göttingen)
Bibliography: p. [224]-239
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Details 詳細情報について
-
- CRID
- 1130000794722084864
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- NII Book ID
- BA25438184
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- ISBN
- 3428049950
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- LCCN
- 82145392
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- Web Site
- https://lccn.loc.gov/82145392
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- Country Code
- gw
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- Title Language Code
- de
-
- Place of Publication
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- Berlin
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- Subject
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- LCSH: Advertising
- LCSH: Export marketing
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- Data Source
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- CiNii Books