The role of distribution in the diffusion of new durable consumer products

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Bibliographic Information

Title
"The role of distribution in the diffusion of new durable consumer products"
Statement of Responsibility
by J. Morgan Jones and Charlotte H. Mason
Publisher
  • Marketing Science Institute
Publication Year
  • c1990
Book size
28 cm

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Notes

Bibliography: p. 38-40

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Details 詳細情報について

  • CRID
    1130000794861162496
  • NII Book ID
    BA13395801
  • LCCN
    91148900
  • Web Site
    https://lccn.loc.gov/91148900
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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