Bibliographic Information
- Title
- "Marketing"
- Statement of Responsibility
- Eric N. Berkowitz ... [et al.]
- Publisher
-
- Irwin
- 5th ed
- Publication Year
-
- c1997
- Book size
- 29 cm.
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Notes
Includes bibliographical references (p. 674-695) and indexes
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Details 詳細情報について
-
- CRID
- 1130000795009855360
-
- NII Book ID
- BA33788840
-
- ISBN
- 0256189684
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- LCCN
- 96021378
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- Web Site
- https://lccn.loc.gov/96021378
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- Text Lang
- en
-
- Country Code
- us
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- Title Language Code
- en
-
- Place of Publication
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- Boston, Mass.
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- Subject
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- LCSH: Marketing
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- Data Source
-
- CiNii Books