The why of consumption : contemporary perspectives on consumer motives, goals, and desires

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Bibliographic Information

Title
"The why of consumption : contemporary perspectives on consumer motives, goals, and desires"
Statement of Responsibility
edited by S. Ratneshwar, David Glen Mick, and Cynthia Huffman
Publisher
  • Routledge
Publication Year
  • 2003
Book size
24 cm
Series Name / No
  • : pbk

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Notes

Includes bibliographical references and index

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