Perceptual maps and the optimal location of new products

CiNii Available at 5 libraries

Bibliographic Information

Title
"Perceptual maps and the optimal location of new products"
Statement of Responsibility
by Richard Schmalensee and Jacques-François Thisse
Publisher
  • Marketing Science Institute
Publication Year
  • c1986
Book size
28 cm

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Notes

Includes bibliographical references

On cover: Research program. Technical working paper

"June 1986"

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Details 詳細情報について

  • CRID
    1130000795228804224
  • NII Book ID
    BA07568687
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge, Mass.
  • Data Source
    • CiNii Books
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