Global marketing : foreign entry, local marketing, and global management
Bibliographic Information
- Title
- "Global marketing : foreign entry, local marketing, and global management"
- Statement of Responsibility
- Johny K. Johansson
- Publisher
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- Irwin
- Publication Year
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- c1997
- Book size
- 24 cm
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Notes
Includes bibliographical references and indexes
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Details 詳細情報について
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- CRID
- 1130000795275952512
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- NII Book ID
- BA32346756
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- ISBN
- 0256160511
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- LCCN
- 96021836
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- Web Site
- https://lccn.loc.gov/96021836
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Chicago
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- Subject
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- LCSH: Export marketing
- LCSH: Export marketing -- Management
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- Data Source
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- CiNii Books