The paradox of low quality and high use : how researcher trust impacts market research outcomes : working paper

CiNii Available at 4 libraries

Bibliographic Information

Title
"The paradox of low quality and high use : how researcher trust impacts market research outcomes : working paper"
Statement of Responsibility
Christine Moorman, Jon R. Austin
Publisher
  • Marketing Science Institute
Publication Year
  • c1995
Book size
28 cm

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Notes

Bibliography: p. 25-27

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Details 詳細情報について

  • CRID
    1130000795319501312
  • NII Book ID
    BA2845666X
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • Cambridge
  • Data Source
    • CiNii Books
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