Sports teams, fans, and Twitter : the influence of social media on relationships and branding

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Bibliographic Information

Title
"Sports teams, fans, and Twitter : the influence of social media on relationships and branding"
Statement of Responsibility
Brandi Watkins
Publisher
  • Lexington Books
Publication Year
  • c2019
Book size
24 cm
Series Name / No
  • : cloth

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Notes

Includes bibliographical references (p. 119-135) and index

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