Bibliographic Information
- Title
- "Personal selling : theory, research, and practice"
- Statement of Responsibility
- edited by Jacob Jacoby, C. Samuel Craig
- Publisher
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- Lexington Books
- Publication Year
-
- c1984
- Book size
- 24 cm
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Notes
Papers presented at a conference, co-sponsored by the Institute for Retail Management and the Association for Consumer Research
Includes bibliographies
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Details 詳細情報について
-
- CRID
- 1130000795734608384
-
- NII Book ID
- BA03763807
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- ISBN
- 0669076066
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- LCCN
- 83048825
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- Web Site
- https://lccn.loc.gov/83048825
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- Text Lang
- en
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- Country Code
- us
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- Title Language Code
- en
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- Place of Publication
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- Lexington, Mass.
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- Subject
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- LCSH: Selling -- Congresses
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- Data Source
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- CiNii Books