Fostering innovation : 11 1/2 weird ideas that work

CiNii Available at 4 libraries

Bibliographic Information

Title
"Fostering innovation : 11 1/2 weird ideas that work"
Statement of Responsibility
Robert I. Sutton
Publisher
  • Harvard Business School Pub
  • Stanford Graduate School of Business
  • Ver. 1.1
Publication Year
  • c2002
Book size
4 3/4 in.
Format
computer file(optical disc)

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Notes

System requirements: Intel Pentium III (or equivalent) 650 MHz or higher clock rate; 128MB RAM; Graphics display adapter with a display resolution of 1024 x 768 and a 16-bit color depth; Creative Labs Sound Blaster (or compatible) sound card with speakers or headphones; 16X CD-ROM drive; Microsoft Windows 98/NT/2000/XP; Microsoft Windows Media Player 6.4 through 9.0; Microsoft Internet Explorer 5.0 through 6.0; Adobe Acrobat Reader 5.0

Title from disk label

"Product number 1555C"

"Copyright c2001-2002"

Summary: In this presentation, Professor Sutton argues that those approaches that help a company succeed now are exactly what limits innovation and creativity. To innovate, companies must behave in ways that clash with accepted practice. The 11 1/2 Weird Ideas are practical, but often non-intuitive, tools to generate and experiment with new ideas while still maintaining short-term performance

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Details 詳細情報について

  • CRID
    1130000795952274816
  • NII Book ID
    BB0183839X
  • Text Lang
    en
  • Country Code
    us
  • Title Language Code
    en
  • Place of Publication
    • [Boston, Mass.]
    • [Stanford]
  • Subject
  • Data Source
    • CiNii Books
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