Bridging the gap between advertising academia and practice

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Bibliographic Information

Title
"Bridging the gap between advertising academia and practice"
Statement of Responsibility
George Christodoulides, Anastasia Stathopoulou, Martin Eisend, (eds.)
Publisher
  • Springer Gabler
Publication Year
  • c2017
Book size
22 cm

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Notes

"European Advertising Academy"--Cover

Includes bibliographical references

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Details 詳細情報について

  • CRID
    1130000796076511744
  • NII Book ID
    BB22696690
  • ISBN
    9783658152192
  • Text Lang
    en
  • Country Code
    gw
  • Title Language Code
    en
  • Place of Publication
    • Wiesbaden
  • Classification
  • Subject
  • Data Source
    • CiNii Books
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