The Blackwell encyclopedic dictionary of marketing

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Bibliographic Information

Title
"The Blackwell encyclopedic dictionary of marketing"
Statement of Responsibility
edited by Barbara R. Lewis and Dale Littler
Publisher
  • Blackwell Publishers
Publication Year
  • 1997
Book size
26 cm
Other Title
  • Encyclopedia dictionary of marketing
  • Dictionary of marketing
  • Marketing

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Notes

Includes bibliographical references and index

"Blackwell business" -- T.p.

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