Destination marketing : an integrated marketing communication approach
CiNii
Available at 6 libraries
Bibliographic Information
- Title
- "Destination marketing : an integrated marketing communication approach"
- Statement of Responsibility
- Steven Pike
- Publisher
-
- Elsevier
- Publication Year
-
- 2008
- Book size
- 25 cm
Search this Book/Journal
Notes
Includes bibliographical references (p. 371-396) and index
- Tweet
Details 詳細情報について
-
- CRID
- 1130000796272922752
-
- NII Book ID
- BA86229417
-
- ISBN
- 9780750686495
-
- Text Lang
- en
-
- Country Code
- ne
-
- Title Language Code
- en
-
- Place of Publication
-
- Amsterdam ; Tokyo
-
- Classification
-
- LCC: G155.A1
- DC22: 338.47910688
-
- Subject
-
- LCSH: Place marketing
- LCSH: Tourism -- Marketing
-
- Data Source
-
- CiNii Books