Bibliographic Information
- Title
- "Marketing versus consumer research"
- Statement of Responsibility
- volume editor, Ronald Paul Hill ; contributors, Harold H. Kassarjian, Kent B. Monroe, John F. Sherry, Jr
- Publisher
-
- Sage
- Publication Year
-
- 2015
- Book size
- 25 cm
Search this Book/Journal
Notes
Set ISBN of "Morris B. Holbrook": 9788132118602
Includes bibliographical references
- Tweet
Details 詳細情報について
-
- CRID
- 1130000796539598464
-
- NII Book ID
- BB19670134
-
- LCCN
- 2014027176
-
- Web Site
- https://lccn.loc.gov/2014027176
-
- Text Lang
- en
-
- Country Code
- us
-
- Title Language Code
- en
-
- Place of Publication
-
- Los Angeles
-
- Subject
-
- LCSH: Consumer behavior
- LCSH: Service industries -- Marketing
-
- Data Source
-
- CiNii Books
