Marketing management : a contemporary perspective

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Bibliographic Information

Title
"Marketing management : a contemporary perspective"
Statement of Responsibility
Christian Homburg, Sabine Kuester and Harley Krohmer
Publisher
  • McGraw-Hill
Publication Year
  • c2009
Book size
27 cm

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Notes

"Published by McGraw-Hill Education"--T.p. verso

Includes bibliographical references and index

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Details 詳細情報について

  • CRID
    1130000796787222784
  • NII Book ID
    BB02079614
  • ISBN
    9780077117245
  • Text Lang
    en
  • Country Code
    uk
  • Title Language Code
    en
  • Place of Publication
    • London
  • Classification
  • Subject
  • Data Source
    • CiNii Books
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