Market segmentation : conceptual and methodological foundations

Web Site CiNii Available at 21 libraries

Bibliographic Information

Title
"Market segmentation : conceptual and methodological foundations"
Statement of Responsibility
Michel Wedel, Wagner A. Kamakura
Publisher
  • Kluwer Academic Publishers
Publication Year
  • c1998
Book size
25 cm

Search this Book/Journal

Notes

Includes bibliographical references (p. [339]-365) and index

Related Books

See more

Details 詳細情報について

Back to top